A new and exciting opportunity for an ambitious, creative and experienced B2B marketing professional to join a fast-growing, highly successful team. Based a short train journey from Clapham/Wimbledon, my client is looking for someone to take responsibility for planning and executing global multi-channel marketing activities including (but not limited to) email, social media, events, remarketing and PCC. You will already have good experience of delivering lead nurture strategies and confident working within a results driven team.

Key responsibilities:

  • Manage marketing automation programs and campaigns as an extension of my client’s successful acquisition strategy
  • Own and have a full understanding of the ‘health’ of the programs including data flow, optimising prospect journeys and increasing velocity as a direct result of ongoing analysis and output
  • Understand, manage and refine the lead scoring matrix to ensure ‘sales-ready’ leads are created
  • Implement account based marketing across the business to drive greater revenue and opportunity from large organisations
  • Coordinate the marketing operations team to ensure timely delivery on business objectives
  • Work closely with the wider marketing team, sales team and award winning editorial team
  • Brief and manage media and creative agencies on specific marketing campaigns
  • Track and report on nurture successes and challenges, identifying actionable insights and trends to drive growth
  • Use campaign results to evaluate ROI, optimise campaigns and formulate future plans

Key skills:

  • Degree or marketing qualification
  • Advanced experience in integrated marketing campaign management
  • Proven B2B marketing automation and lead nurturing experience of at least 2 years
  • Ambitious, tenacious and passionate about marketing
  • Creative, pro-active and keen to learn
  • Meticulous attention to detail
  • Articulate and confident communicator, both written and oral

In return my client offers a competitive salary with excellent benefits including generous holiday entitlement, flexible working hours and genuine long term career opportunities.